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Hospitality & Tourism Management

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Hospitality & Tourism Management

Credential: Bachelors Degree
Duration: 4 Years
Credit Hours: 120
Tuition Fee: AED 825 per credit hour (see detailed fee structure here)
Class Timings: Morning and Evening
Medium of Instruction: English

HTM Program Mission

The mission of the Hospitality and Tourism Management (HTM) program is to provide students with the knowledge, skills and abilities required to serve as effective, responsible, and ethical leaders and managers in the modern hospitality and tourism industry of today–anywhere in the world. It prepares graduates for a diverse assortment of careers in the hospitality and tourism sectors and for graduate studies. The program focuses on decision-making, problem-solving, developing strong ethical values, social responsibility, and working to achieve success in culturally-diverse settings.

Program Goals

The HTM program prepares its graduates to:

  • Possess a solid background in hospitality and tourism theory and practice.
  • Succeed in entry-level hospitality and tourism careers, progress in current positions, or pursue advanced learning.
  • Develop the necessary skills to function effectively in a global economy.
  • Communicate effectively in any setting.
  • Make ethical and professional decisions, and practice social responsibility.

Program Learning Outcomes

Students who successfully complete the HTM program should:

  • Communicate effectively in writing, speaking, and using technology.
  • Apply appropriate hospitality and tourism theories and practices on the job.
  • Practice ethical behavior within a hospitality and tourism management context.
  • Use hospitality and tourism management skills successfully in the workplace.
  • Think critically to solve hospitality and tourism management problems.

Study Plan

Download Study Plan
COURSE NUMBER COURSE NAME Credit Hour PREREQUISITE
Semester 1
BUS 101 Introduction to Business 3
ENG 101 English I 3
MTH 101 College Mathematics 3
SOC 101 Introduction to Sociology 3
SSS 101 Study Skills 3
Semester 2
ACC 101 Accounting I 3
BUS 102 Business Statistics 3  MTH 101
CIS 101 Computer Fundamentals 3
ENG 102 English II 3  ENG 101
HUM 101 Critical Thinking 3
Semester 3
ACC 202 Managerial Accounting 3  ACC 101
BUS 201 Business Communication 3
BUS 202 Business Ethics 3
ECO 201 Microeconomics 3
RELA 201 Islamic Studies 3
REL 201 Islamic Studies (in English) 3
Semester 4
ECO 202 Macroeconomics 3
FIN 301 Financial Management 3 ACC 101
UAE 201 UAE Studies (in English) 3
UAE/A 201 UAE Studies 3
HTM 201 Introduction to the Hospitality and Tourism Industry 3
BUS 204 Innovation and Entrepreneurship 3 BUS 101,ECO 201
Semester 5
BUS 301 Business Research Methods 3 CIS 101,BUS 102
BUS 302 Business Law 3  ECO 201
MGT 302 Management and Organizational Behavior 3  ECO 201
MGT 303 Management Information Systems 3 CIS 101,ECO 201
MGT 304 International Management 3  ECO 201
ENV 201 Environmental Science 3
Semester 6
MKT 302 Principles of Marketing 3  ECO 201
BUS 401 Business Policy and Strategy 3
MGT 402 Operations Management 3  BUS 102
HTM 301 Introduction to Food Production 3  HTM 201
HTM 302 Financial Accounting for the Hospitality Industry (Elective) 3 ACC 202
Semester 7
HTM 303 Hospitality Facilities Management (Elective) 3 MGT 402
HTM 310 Tourism Management and Development 3  HTM 201
HTM 351 Introduction to Event Management 3 MGT 302
HTM 311 Food and Beverage Management (Elective) 3
HTM 353 Meeting and Event Management 3 MGT 302
HTM 401 Lodging Management (Elective) 3 MGT 302
HTM 410 Tour Guide Principles 3 HTM 310
Semester 8
HTM 350 Hospitality and Tourism Law and Ethics 3 BUS 302
HTM 352 Hospitality Human Resource Management 3 HTM 201
HTM 354 Hospitality and Tourism Marketing 3  HTM 310
HTM 495 Internship (HTM) 3
HTM 499 Strategic Management for HTM (Capstone) 3 HTM 310,HTM 350,HTM 352

Courses Description

 

General Education Courses
CIS 101: Computer Fundamentals Credit Hours: (2-2:3)
Prerequisite: None

This course offers students exposure to basic personal computer operation and commonly-used programs. Included is familiarization with and practical use of word processing, spreadsheet, database, presentation, and personal information management software.

ENG 101: English I Credit Hours: (3-0:3)
Prerequisite: None

This course is designed to instruct college students in how to read academic texts with understanding and how to use them in a variety of disciplines. The rhetoric chapters teach critical reading, paraphrasing, summarizing, quoting, writing process, synthesizing, analyzing, researching, and developing arguments. The anthology balances journal articles with works by public intellectuals in the sciences, social sciences and humanities.

ENG 101: English II Credit Hours: (3-0:3)
Prerequisite: ENG 101

This course gives students a basic introduction to fiction, literary non-fiction, poetry, and drama and helps them develop their creative skills in each area. Each genre section is self-contained and includes complete works as examples along with helpful advice about how to draw on the variety of techniques they use. The style is informal, practical, and positive.

ENV 201: Environmental Science Credit Hours: (3-0:3)
Prerequisite: None

This interdisciplinary approach to our world emphasizes the history of environmental concerns, species interaction (both with each other and their environment), air, water, soil and biological resources, population dynamics, toxicology, energy sources, land use management, and other related topics.  Basic principles of science are incorporated throughout the course.

HUM 101: Critical Thinking Credit Hours: (3-0:3)
Prerequisite: None

This course explores the process of thinking critically and helps students think more clearly, insightfully, and effectively. Relevant examples drawn from student experiences and contemporary situations help students develop the abilities to solve problems, analyze issues, and make informed decisions in their academic, career, and personal lives. The course includes substantive readings, structured writing assignments, and ongoing discussions designed to help students develop language skills while fostering sophisticated thinking abilities.

MTH 101:  College Mathematics Credit Hours: (3-0:3)
Prerequisite: None

This course provides a sound, intuitive understanding of the basic concepts students need as they pursue careers in business, economics, plus life and social sciences. It includes a brief review of intermediate functions, graphs, algebra, equations and inequalities, exponential and logarithmic functions, linear and non-linear systems, graphing of conic sections, along with single variable calculus, which includes: limits, continuity, derivatives, and applications of derivatives as well as indefinite and definite integrals and some applications.

REL 201: Islamic Studies Credit Hours: (3-0:3)
Prerequisite: None

This course introduces Islam as the universal civilization which contributes to the progress of human life, to counter and to reject all  false accusations toward Islam and its components, to inculcate and enhance the high quality of virtue in the daily lives of Muslims, so that a comprehensive, balanced, and prosperous life can be achieved.

SOC 101: Introduction to Sociology Credit Hours: (3-0:3)
Prerequisite: None

This course is an introduction to the study of people and their interaction with each other, the environment, and various social groups.  Students develop awareness of the relationship between individual beliefs, attitudes, and behaviors, plus the greater society and culture. They will also learn how to apply sociological concepts to current issues that affect individuals, modern society, and the international community.

SSS 101: Study Skills Credit Hours: (3-0:3)
Prerequisite: None

This course equips students with the study skills needed for success in their undergraduate studies. It is also useful for acquiring skills that can be used in their personal lives as well as in the workplace. Students learn several techniques they can use in the areas of communication, research practices, teamwork, computer literacy, creativity, critical thinking, presentation skills, and overall literacy.

UAE 201: UAE Studies Credit Hours: (3-0:3)
Prerequisite: None

This course presents the foundations of United Arab Emirates society with special emphasis on the historical, social, economic, political, and cultural aspects.

 

Core Courses
BUS 101: Introduction to Business Credit Hours: (3-0: 3)
Prerequisite: None

Provides first-year Students with an understanding of business systems and guides them to the field of business, Including business organization, operation, and management.

ACC 101: Accounting I Credit Hours: (3-0: 3)
Prerequisite: None

The significance of accounting and the Challenges it presents. Extensive coverage and review of major concepts followed by practical exercises.

BUS 102: Business Statistics Credit Hours: (3-0: 3)
Prerequisite: MTH 101

Business Statistics is the science of collecting, organizing, and summarizing data to Provide information, STATED in numerical form, for the purpose of making business Objective Decisions. Topics include methods of sampling, classifying, analyzing, and presenting numerical data; frequency distribution, averages, dispersion, times series analysis, correlation, and forecasting for business purposes.

ACC 202: Managerial Accounting Credit Hours: (3-0: 3)
Prerequisite: ACC 101

The course will Provide a study of the Role of the management accountant in the preparation, analysis, and interpretation of accounting and financial data for business management Purposes.

BUS 201: Business Communication Credit Hours: (3-0: 3)
Prerequisite: None

The primary forms of communication used in business today Organizations. A variety of strategies along with some of the technologies which support effective business communication.

BUS 202: Business Ethics Credit Hours: (3-0: 3)
Prerequisite: None

Traditional ethical theories and how they apply to business. The course provides an understanding of how ethical issues in business arise, and some strategies to control or resolve them

ECO 201: Microeconomics Credit Hours: (3-0: 3)
Prerequisite: None

An introduction to the analysis of the principles and problems at the microeconomic level. This course elaborates on the theories of demand and supply along with the various types of elasticity. It discusses the costs of production and the profit maximization for an individual firm under varying degrees of competition, pricing, and

ECO 202: Macroeconomics Credit Hours: (3-0: 3)
Prerequisite: None

Students will gain an understanding of the principles and analysis of problems at the Macroeconomic level. The course examines the public and private sectors, national income, unemployment, inflation, income distribution, and fiscal and monetary policies as they relate to the economy ..

FIN 301: Financial Management Credit Hours: (3-0: 3)
Prerequisite: ACC 101

Introduces the tools and concepts employed in financial management for Individuals. Topics include analysis of investment alternatives, tax minimization strategies, tax shelters, risk analysis, employee benefits, retirement and estate planning.

BUS 301: Business Research Credit Hours: (3-0:3)
Prerequisite: CIS 101, BUS 102

The course is designed to introduce the business research process where students learn to understand managerial problems and formulate research questions and hypotheses. Students gain insight into choosing the right research design, construction of research instruments, sampling, both qualitative and quantitative data collection, data analysis, and report presentation.

BUS 302: Business Law Credit Hours: (3-0:3)
Prerequisite: ECO 201

This course introduces the ethics and legal framework of business. Emphasis is placed on contracts, negotiable instruments, and how court systems operate. Students learn ways to apply ethical issues and laws covered to selected business decision-making situations.

MGT 302: Management and Organizational Behavior Credit Hours: (3-0:3)
Prerequisite: ECO 201

An overview of the major functions of management. Emphasis on planning, organizing, staffing, leading, and controlling. It provides balanced coverage of all the key elements comprising the discipline of Organizational Behavior in a style that students will find both informative and interesting.

MGT 303: Management Information Systems Credit Hours: (3-0:3)
Prerequisite: CIS 101; ECO 201

The course provides an overview of Management Information Systems (MIS) in business. It provides students with a framework for the uses information technology in business. Topics include MIS concepts, software, databases, information systems (IS), the strategic use of IS, the development of IS, and social and ethical issues associated with MIS.

MGT 304: International Management Credit Hours: (3-0:3)
Prerequisite: ECO 201

The activities of globalizing companies, including resource development, overseas operations and management, international management styles, and global strategies. Emphasis on theoretical analysis, with particular focus given to in-depth case study analyses of international strategies.

MKT 302 Principles of Marketing Credit Hours: (3-0:3)
Prerequisite: ECO201

The relationship between the firm and its customers and the other members of the distribution channel. The marketing functions of an organization, environmental factors influencing marketing decisions, the discovery of market opportunities, development of marketing strategy and marketing programs.

BUS 401: Business Policy and Strategy Credit Hours: (3-0:3)
Prerequisite: None

The course offers the most recent theories and current practices in strategic management.  The development and implementation of strategies in various areas of business activity such as finance, sourcing, production, human resource management, marketing, and international business.

MGT 402: Operations Management Credit Hours: (3-0:3)
Prerequisite: BUS 102

This course Introduces students to the dynamic field of Operations Management. Converting inputs into outputs through established processes.  The principles of management are key factors along with concepts of distribution, project management, quality assurance, and lean manufacturing.  Includes several practical exercises to enhance skills.

HTM 201: Introduction to the Hospitality and Tourism Industry
Prerequisite: None

This course focuses on hospitality operations while offering a broad, comprehensive foundation of current knowledge about the world’s largest industry. Topics include; the hospitality industry and tourism; lodging; restaurants, managed services, and beverages; recreation, theme parks, clubs, and gaming entertainment and assemblies and event management.

HTM 301: Introduction to Food Production (with Lab) Credit Hours: (3-0:3)
Prerequisite: HTM 201

This course introduces the contemporary introduction to cooking and food preparation. This course explores the preparation of fresh ingredients and provides information on other relevant topics, such as food history and food science, food safety and sanitation, nutrition, recipes and menus, tools and equipment, knife skills, kitchen staples, dairy products, principles of meat, fish, and vegetable cookery. Students will learn through laboratory-related activities.

HTM 302: Financial Accounting for the Hospitality Industry Credit Hours: (3-0:3)
Prerequisite: ACC 202; HTM 201

This course focuses on financial accounting in the hospitality industry. Students will learn how to apply financial accounting concepts to hospitality businesses. Topics will include; branches of accounting, the accounting cycle, financial statements, merchandising, cash control, payroll, receivables, assets, and forms of business organization. Computer software is used to illustrate concepts and provide hands-on experience.

HTM 303: Hospitality Facilities Management Credit Hours: (3-0:3)
Prerequisite: HTM 201

This course focuses on operations of hospitality facilities, including operating costs, characteristics of major building systems, and the role and responsibilities of staff and managers and how to work effectively with maintenance department. Topics include: hospitality facilities, specific facility systems, and lodging design.

HTM 310: Tourism Management and Development Credit Hours: (3-0:3)
Prerequisite: HTM 201

This course explores the major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. Students will learn the evolution and future development of tourism, in addition to the challenges facing tourism managers in this changing environment. Topics will include; tourism today, future of tourism, demand for tourism, transporting the tourism, accommodation and hospitality services, governments and tourism and managing tourism industry.

HTM 311: Food and Beverage Management Credit Hours: (3-0:3)
Prerequisite: HTM 201

This course focuses on the functions of food and beverage management and managing quality. Students will learn the role of food and beverage management in the context of overall catering operations. Topics include: fast food and popular catering, hotels and quality restaurants and functional, industrial, welfare catering and contemporary environmental concerns, such as sourcing, sustainability and responsible farming. Students will use industry standard software solutions for foodservice operations in this course.

HTM 350: Hospitality and Tourism Law and Ethics Credit Hours: (3-0:3)
Prerequisite: BUS 302; HTM 201

This course introduces students to the laws, ethics and regulations that govern businesses and management decisions in the hospitality industry.  Students will understand how contracts are made and how hospitality businesses can be effectively managed, taking into consideration the guest’s legal rights. Topics covered in this course include; contracts, operations, property management, employee management, insurance, product liability, safety and security.

HTM 351: Introduction to Event Management Credit Hours: (3-0:3)
Prerequisite: HTM 302

This course provides students with an introductory perspective on the nature of events management. Students will learn the necessary skills and professional knowledge needed to succeed in the event industry. Topics will include sports, music, the arts, corporate events, tourism, and other activities found in the public and private sectors.

HTM 352: Hospitality Human Resource Management Credit Hours: (3-0:3)
Prerequisite: HTM 201

This course provides students with the systematic approach to human resource management in the hospitality industry. Students will discuss and analyze contemporary issues related to human resources in the field of hospitality businesses, in addition to related laws, regulations and policies affecting the workforce in the hospitality industry.

HTM 353: Meeting and Event Management Credit Hours: (3-0:3)
Prerequisite: HTM 351

This course presents the elements of business event management and the tools needed to plan, develop, organize, and implement planning meetings and events. Students will develop the skills needed for effective event management. Topics will include: organizers and sponsors of meetings, events, expositions, and conventions, Destination Marketing Organizations, Destination Management Companies, service contractors and international events.

HTM 401: Lodging Management Credit Hours: (3-0:3)
Prerequisite: HTM 302

This course explores how the lodging industry and hotels within the industry operate. It covers both small and large hotels and addresses each department, including the front office, sales and marketing, housekeeping, maintenance, and revenue optimization. Students will learn how to manage a hotel front office and better understand the complexity of the entire property.

HTM410: Tour Guide Principles Credit Hours: (3-0:3)
Prerequisite: HTM 301; HTM 310

This course aims to equip students in hospitality and tourism management with the necessary knowledge and skills to make the experiences of their guests a memorable one. Students will learn the economy, religion, culture and the geography of the UAE. In addition, students will learn how to develop their interpersonal skills as well as the guiding techniques to get their license of tourism and hospitality.

HTM354: Hospitality and Tourism Marketing Credit Hours: (3-0:3)
Prerequisite: MKT 302; HTM 310

This course concentrates on managing marketing strategies in hospitality and tourism industry. Students will examine the strategic use of various marketing communication components including promotion, advertising, personal selling, pricing strategy and destination marketing to design and develop brand equity in the hospitality and tourism industry.

HTM495: Internship (HTM) Credit Hours: (3-0:3)
Prerequisite: 90 Credit Hours

This course offers students the chance to gain firsthand experience in an actual hospitality workplace. The internship work experience will normally be conducted in one of the R Hotel properties as listed in the InternshipAgreement. It also provides students with the opportunity to apply their academic knowledge to practical work situations. It introduces and exposes students to the differences between obligations and responsibilities in their personal lives and those found in the working world.

HTM 499: Strategic Management for Hospitality and Tourism Credit Hours: (3-0:3)
Prerequisite: HTM 310

This is a capstone course. Students will be equipped with the skills needed to analyze, develop, implement and evaluate hospitality and tourism strategic activities to senior management. Students will explore concepts, approaches, tools, models, and techniques used to develop effective strategic plans. Topics include: understanding strategy, strategic management in the hospitality and tourism sector, internal and external analysis, strategy context and content, strategy formulation, implementation and evaluation.

Learning Outcomes

Students who successfully complete the HTM program should:

  • Communicate effectively in writing, speaking, and using technology.
  • Apply appropriate hospitality and tourism theories and practices on the job.
  • Practice ethical behavior within a hospitality and tourism management context.
  • Use hospitality and tourism management skills successfully in the workplace.
  • Think critically to solve hospitality and tourism management problems.

Career Opportunities

Hospitality and Tourism Management graduates can expect to find employment in many of the occupations listed below:

  • Catering Director
  • Communications Director
  • Concierge
  • Cruise Director
  • Events Manager
  • Facility Manager
  • Food and Beverage Manager
  • Front Desk Manager
  • Guest Relations Manager
  • Hotel Auditor
  • Hotel General Manager
  • Housekeeping Supervisor
  • Maintenance Manager
  • Public Relations Manager
  • Purchasing Manager
  • Reservations Specialist
  • Resort Manager
  • Rooms Executive
  • Sales Director
  • Tourism Director
  • Travel Agency Manager
  • Travel Agency Manager
  • Travel Guide

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